Luke Watson.
I help organisations to align around design to enable them move forward with strategy, transformation, service & product innovation.
Email me.
Work
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Delivered a rapid response to fuel secuirty concerns by providing live fuel supply data for petrol stations across SA through the RAA App. Here
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Design research, user mapping, and strategic recommendations to support the re-design of Central Adelaide Local Health Network’s outpatient service, referral process, and internal communications. Here…
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Every day I see someone trying to optimise their life with a new app, a new system, a new productivity stack. But the systems that tend to hold true turn out to be the ones already there, just unnamed. And the same is true in the work I've watched people do — across big companies and small ones, public sector and private, places thriving and places struggling. The bits that work were designed, even if no one called it that.
So I'm writing a book about what happens when you point human-centred design at two domains people don't usually consider connected: family life, and what people do for work. Same method. Two tracks. One book. The working title is The Designs You Didn't Know You Made.
Design Leader/Creativist/Narrative Builder
Head of Experience Design
RAA, Adelaide, 2024 - Present
Senior Service & Strategic Designer
Design Farm, 2022 - 2024
Senior Service Designer
DJCS, Melbourne, 2021–2022
Principal HCD Consultant
Innodev/Dialog, 2020–2021
Lead Designer, Creative Director, & Advisor
Var. 2010–2020